deadmau5 and Portugal. the Man Release “this is fine” via NFT on NEAR Protocol

deadmau5 and Portugal. the Man’s collaboration “this is fine” is available exclusively as an NFT on Mintbase.

deadmau5 is one of the most famous names within the web3 and the metaverse scene. A vocal supporter of blockchain initiatives like The Sandbox, his latest track “this is fine” is available exclusively via NFT. It can be purchased now with NEAR tokens (or a credit card) on Mintbase.

The song is only available through the blockchain and cannot be streamed anywhere else online. Available for 0.25 NEAR (about $2), half of the NFTs are available to the public now on Mintbase. The other half will be sold later as additional awards with various benefits, such as exclusive merchandise or guest lists to future deadmau5 shows.

The announcement took place during Art Basel with significant support from the city of Miami.

For one month before the track release, a deadmau5 and NEAR-themed bus could be seen driving around the city. It also included a QR code on the side inviting everyone to buy the track. Miami Mayor Francis Suarez even tweeted about the song’s launch during Art Basel week.

The artwork for “this is fine” is a collaboration between Wooden Cyclops (Portugal. the Man’s art director) and smearballs, the artist behind deadmau5’s artwork in videos like “Monophobia” and “Pomegranate”.

If there’s one industry where NFTs already are already making an impact, it’s the music industry. With the potential to both sell ownership in their artwork and create collectible digital goods (like TheFatRat’s latest drop), the possibilities of blockchain and music are endless.

There’s still over 50,000 deadmau5 NFTs available for purchase. With a price tag of just a few dollars, this is the perfect opportunity to add to your collection or get your first NFT.

“NFTs aren’t really that complicated. What we are doing here is giving our millions of fans and people interested in NFTs an easy way to get on board for an extremely reasonable price.

Joel Zimmerman (deadmau5)

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